Enterprise Ethereum Alliance Announces New Leadership and Vision

EEA Board Members EY’s Paul Brody and Microsoft’s Karen Scarbrough to Lead the Alliance into a New Era of Enterprise Blockchain Innovation

NEW YORK, March 19, 2024 —The Enterprise Ethereum Alliance (EEA), the leading global standards organization for enterprise blockchain, today announced the appointment of new leadership and a renewed vision for the future of the alliance and the enterprise blockchain ecosystem. The announcement was made at the Momentum Event an in-person gathering at Microsoft Research building in NYC.

The Momentum Event kicked off with opening remarks by Yorke E Rhodes III, EEA Board Member for Microsoft, who introduced the event’s co-hosts and agenda. Rhodes expressed the goals and hopes for the convening, which aimed to showcase the latest developments and innovations in the enterprise blockchain space, as well as to foster collaboration and engagement among the EEA community.

Paul Brody, EEA Board Member and EY Global Blockchain Leader, was announced as the new Chairperson, and Karen Scarbrough, EEA Alternate Board Member for Microsoft, as the new Executive Director. Rhodes praised Brody and Scarbrough for their expertise, vision, and dedication to the EEA and the enterprise blockchain industry.

“I am honored and excited to take on the role of Chairperson of the EEA, and to work with Karen and the rest of the board to lead the alliance into a new era of enterprise blockchain innovation,” said Brody. “The EEA has been a pioneer and a catalyst for the adoption and standardization of Ethereum-based solutions for enterprises, and I look forward to building on that legacy and expanding its reach and impact in the global market.”

“As the new Executive Director of the EEA, I am thrilled to join forces with Paul and the EEA community to revitalize and energize the alliance and to deliver value and benefits to our members and partners,” said Scarbrough. “The EEA has a unique opportunity and responsibility to shape the future of enterprise blockchain, and to foster collaboration and interoperability among the diverse and dynamic ecosystem of Ethereum-based solutions. I invite everyone to join us and find a way to engage and contribute to the EEA and the enterprise blockchain movement.”

Brody and Scarbrough also expressed excitement about the journey forward, given the recent surge of energy and interest in the enterprise blockchain space, driven by the second annual EEA Ethereum Business Readiness Report, the expected launch of several Ethereum-based exchange-traded funds (ETFs), and the growing demand for tokenization and decentralized finance (DeFi) solutions among enterprises.

The Momentum Event continued with a series of presentations, panels, and workshops, featuring EEA members, partners, and industry experts. They shared their insights, experiences, and best practices on various topics related to enterprise blockchain, such as scalability, privacy, security, governance, compliance, interoperability, use cases, and business models.

About the EEA
The EEA is the industry’s first global standards organization to deliver an open, standards-based architecture and specification to accelerate the adoption of Enterprise Ethereum. The EEA’s world-class team brings clarity to enterprises across an ecosystem of multiple vendors of choice and many innovative startups. For additional information about joining the EEA, please reach out to [email protected] or visit https://entethalliance.org/become-a-member/

For more information about the EEA Momentum Event please visit: https://lu.ma/6ts0ta1l

For more information about the upcoming EEA Career Day please visit: https://lu.ma/rxnj8ye5

Media Contact:
Karen Scarbrough
Executive Director, Enterprise Ethereum Alliance
[email protected]